AEC Marketing

Embracing a Digital-First World with Digital-First A/E/C Marketing and BD [On-Demand Webinar]

02.15.2023

Studies show the average person now spends more than half of their waking life on digital channels and immersed in technology. Digital disruption is happening and the implication for marketers is clear — it’s no longer digital marketing. It’s just marketing in a digital world.

Free On-Demand Webinar

As our increasingly digital world marches down new paths — from artificial intelligence (AI) to immersive virtual experiences and hybrid events — it’s important for A/E/C marketers to understand and embrace the unique challenges these changes can present to marketing and business development initiatives.

In this webinar, we explore the implications of digital acceleration and how firms should respond. We’ll outline some of the disruptive trends that are impacting every industry, and then discuss how your firm can make the shift to a truly digital-first and digital-centric philosophy, while still leveraging traditional and offline tactics. Attendees will walk away with a roadmap to embrace a more digital future.

KEY TAKEAWAYS

  • Understand the societal and technological trends shaping a digital-first future
  • Identify and build a roadmap for digital acceleration in your firm’s marketing and business development strategy
  • Understand the role that traditional and offline tactics should play moving forward

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